On March 4th 2012 We celebrated our 4,000th consultation!
HMCOE is a Health Care Marketing Agency in New York & New Jersey designed to “Attract Pre-Screened and Qualified Patients for Specialized Treatments”
and resolve the top 5 challenges in medicine today:
- #1: Patients are not aware of available experts for their unmet medical needs
- #2: Referrals from other health care professionals are coming too late or not at all
- #3: Referring physicians are not aware of your expertise or latest treatment algorithms
- #4: Patients are not able to make educated decisions about choosing the right provider
- #5: Patients are severely misinformed due to misleading information on the world wide web
Our Clients are: Hospital Centers of Excellence, Private Independent or Group Practices, and Medical Device Companies wanting to add value to their clients. White Papers for each client are available via links on the left.
Complimentary Website Review for Doctors, Specialty Hospitals & Centers of Excellence, and Medical Device Companies - call (646) 648 - 1355
Biggest Healthcare Marketing Opportunities our Clients Explore:
- For Doctors - Website Presence: 80% of the health care marketplace is virtually untouched. 8 of 10 patients are online either before or after a visit to their doctors * according to Pew Research Center. Combined with physician relations and referral marketing creates irresistible medical marketing campaigns.
- For Hospital Centers of Excellence - Online Presence Domination: Patients recognize a brand but want to connect with health are providers. In New York City... not one hospital is highlighting their physicians online. (Doing so on the hospital website does not matter - in recent review 9 of 10 hospitals in NYC have no strategy for physician locators) #2 on the list are physician liaison strategies to get doctors to understand what it means to join a team of professionals.
- For Medical Device & Mobile Health Companies - Digital Marketing & Mobile Marketing: As 50% of physicians are using mobile devices for online interaction, the need for one-click compelling evidence has never been more important.
- Social Media with a Healthcare Internet Marketing Campaign - with the onset of social media, one blog / one Tweet ... has the opportunity to reach thousands, and certainly millions over lifetime. Social media is the NEW "word of mouth", but only if your website is ready for it.
- Traditional Marketing: Never forget this rule: EVERYTHING that encompasses marketing should fit into the corporate strategy, brand strategy, traditional marketing, and customer relationship management.
